Top 5 Theme Parks Apps Performance on Unified Platform in Africa - Q1 2023

In the first quarter of 2023, the performance of the top 5 theme park apps in Africa varied significantly across different metrics. Here's a detailed look at the trends observed for each app.

Disneyland® Paris experienced a steady weekly revenue, maintaining around $10 to $15 throughout the quarter. Weekly downloads saw a significant drop from 816 at the end of December to 181 by mid-January, before stabilizing and reaching 280 by the end of March. Active users showed a downward trend initially, dropping from 1.2K to around 500, but rebounded slightly to 536 by the end of March.

My Disney Experience saw fluctuations in revenue, with peaks at $293 at the end of December and $212 at the end of March. Downloads were relatively stable, ranging between 68 and 194, with a peak of 179 in the week of March 20. Active users remained consistent, hovering around 300 to 400 throughout the quarter.

Global Village Dubai had no reported revenue for the quarter. Downloads started at 182 at the end of December and fluctuated, hitting a low of 23 in mid-March before recovering to 50 by the end of the month. There were no active user metrics available for this app.

Universal Studios Singapore™ also reported no revenue. Downloads began at 291 at the end of December and saw a sharp decline, reaching as low as 30 by the end of February, before a slight recovery to 60 by the end of March. Active users were inconsistent, starting at 255 and dropping to zero for several weeks in March, with a slight recovery to 31 in mid-March.

Universal Orlando Resort reported no revenue for the quarter. Weekly downloads were relatively steady, ranging between 23 and 110, with slight fluctuations throughout the quarter. Active users also showed a stable pattern, ranging from 48 to 148 over the same period.

For more detailed insights and data, visit Sensor Tower.